Founder, ex-CEO, and your go-to for turning messy social enterprise ideas into something real.


If you’re here, chances are you’ve got an idea that won’t leave you alone.It’s half-scribbled in your notebook, talked about in cafes, maybe even started in bits — but you’re stuck.


What I Do


I work with grassroots founders, social entrepreneurs, and charity leaders who need hands-on, honest support - not theory, nonsense business jargon, and definitely not more PDFs you won’t open.

✅ Social Business Incubator

Taking your idea from your head and helping you bring it to life. I support you at every step of the way.

✅ Clarity & Action Sessions

Two focused sessions to get your head straight and a plan in place. Perfect when you're overwhelmed and need someone to cut through the noise with you.

✅ Pocket Rebel

Flexible monthly support that gives you the thinking space, backup, and accountability you wish you had on your team - all at an affordable price


Why I Do This


Because purpose-led founders deserve better.
Better than vague advice. Better than confusing forms.
Better than feeling like you’re the only one who doesn’t have it all figured out.

I work with people who care deeply and think fast, but who also feel stuck, tired, and alone in the mess of making it all work. If that’s you — I can help.

This isn’t about teaching you how to be a perfect founder. It’s about helping you build something that fits you — your energy, your values, your pace.

This could be for you if…

  • You’ve got a purpose-fuelled idea scribbled in a notebook, but the thought of making it official leaves you stuck.
  • You know this world already. You’ve volunteered, worked in the sector, seen the impact first-hand. But shaping that messy vision into a functioning social enterprise feels huge and a bit terrifying.
  • Most days it feels like you’re doing it all in a vacuum. No team, no mentor, just you overthinking every decision and wishing you had someone experienced to say, “Yep, that’s the right move.”
  • You’re balancing exhaustion, second-guessing every step, and that stubborn voice that won’t let you quit because you know you have to try.

Frequently Asked Questions

Not at all. You don’t need a polished plan or a pitch deck—you just need a spark of an idea and the willingness to explore it. I’ll help you shape it into something real and workable, without the overwhelm.

Yes! I work with founders at all stages. Whether you’re trying to grow sustainably, untangle messy systems, or get clarity on what’s next, I’ll meet you where you’re at and help you move forward.

I support purpose-led businesses, social enterprises, and grassroots projects that want to make a real impact—whether that’s locally or globally. If your work puts people or planet first, you’re in the right place.

Nope. I’m not here to hand you a rigid blueprint or pretend I have all the answers. We’ll work together to find what fits you, your values, and your life. Think of me as a sounding board, strategy partner, and supportive kick up the arse (when needed).

You’re not a machine—you’re a founder, a parent, a human. Life happens. My support is built with real life in mind, not hustle culture. If things go off track, we’ll adjust. There’s no shame, no judgement—just a commitment to helping you find a way that works for you, even when it’s messy.

Totally get it—and I’ll never push you into anything that’s not the right fit. That’s why I offer smaller options like the Power Hour if you want to test the waters, and I’m always honest about whether I’m the right person to help. This isn’t about pressure—it’s about progress.


Ready to Get Started? 


Success isn’t about how big your business gets—it’s about creating a life that feels right for you. Your version of success is yours to define, and I’m here to help you build it.